Chanel to Launch Les Jeans De Chanel Nail Polish for Fashion’s Night Out

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In preparation for the upcoming Fashion’s Night Out Shopping Festival on Sept. 8th, Chanel is inviting their customers to their boutiques to try their new nail polish “Les Jeans De Chanel.” Think of this as nail polish meets Levis meets Chanel. You don’t need to be a trained economic analyst to know that in tough times, a lower priced product can be a great boon to a luxury brand, say a nail polish  or a lipstick.  The perfume Chanel No. 5 proved to be a goldmine for Coco Chanel and helped to keep the House of Chanel going strong during tough times.  Remember the photos of the American GIs lined up in Paris at the end of  WW II to bring a bottle of Chanel No. 5 home to their girlfriends?   It’s an age old formula, satisfying the longing for the unattainable luxury goods, by marketing a lower priced accessory/beauty product.  The Chanel Nail Polish fits the bill.  Depending where you buy Chanel nail polish, prices run from $34.99 to over $100.00.   Check the price comparisons for Chanel nail polish here.  Pricing for Les Jeans De Chanel Nail Polish is as yet unannounced, but Chanel has already opened up an online wait list. What do you think readers? Will you be getting on the wait list for the three Chanel colours in Les Jeans De Chanel collection: Coco Blue, Blue Rebel and Blue Boy?

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Since 2008, Mary Hall has been the author of The Recessionista Blog, which is read by thousands of regular readers in over 160 countries. An internationally recognized expert on the art of the living the good life for less, she has been a commentator on local, national, and international radio and TV shows. Her advice has been featured in over 2,000 media outlets, including The New York Times, Reuters, Life & Style magazine, ABC News, NBC News and now The Huffington Post, among many others.

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