Jones New York Launches Fall Fashion Campaign Shot in NYC’s Grand Central Station

High-end, but not too high-priced clothier Jones New York has a launched an amazing ad campaign to show off their fall fashions.  The ads were shot by one of my favorite photogs,  Annie Leibovitz.  The way the campaign is styled recalls vintage ad campaigns. Everything looks so Mad Men to me.  And, the backdrop of New York’s Grand Central station really highlights the vintage looks.  Thank you Jackie O for organizing to save Grand Central from the wrecking ball.

Fittingly, the campaign is called  “Empowering Your Confidence”.  The women do look kind of strong don’t you think? Look at those power suits above! 🙂  Jones New York says the entire campaign is influenced by “A Woman’s Nation” , a crucial part of the Shriver Report that highlights the growth and influence of women in the home, at work and all around the world.  I find it very cool that  Jones is celebrating female empowerment, not only through fashion, but by also offering advice, tips and inspirational quotes via “The Little Black Book”, a digital collection of accomplished female professionals such as Bobbi Brown, and one of my favorite bloggers, Arianna Huffington. Look for this collection of great advice, soon on JNY.com.  Meanwhile, check out the new Perugia by JNY.  I am literally jonesing for this sweater for fall. Just look at the rich autumn brown hues, and the boat neck collar.  Classy.

There’s nothing like looking rich, but not shopping rich.  The sweater retails for $79.00 and I adore the elegant “elbow” selves.  I’m already looking for a JNY coupon code to buy! 🙂  If you’re looking for deals on Jones New York, check out JNY fashions on sale at Macy’s.