Spring Trend: Shades of White at SAG and H&M

Pictured: White Hot Dresses at the SAG Awards.

 Is the new Spring hot look white hot?  Did any of you notice how much white we saw on the Red Carpet last weekend at the Screen Actor’s Guild Awards (SAG).  Check out the above assortment of very paired down, white gowns worn by (from left to right) Giuliana Rancic, Natalie Portman, Amy Adams and Eva Longoria. 
E! hostess Giuliana Rancic kicked things off in a white shade of pale strapless jersey gown with tiers of ruffles by Ema Savahl Couture.  If you like the clean look of white for spring, but don’t want to invest in couture, checkout H&M’s new white album , known as the Conscious Collection.  Here’s a Red Carpet worthy long white dress from the Conscious Collection in recycled polyester , priced at £34.99 and $56.45.

Pictured: H&M’s SAG worthy white hot gown.

The collection which is for women, men and children and is made from environmentally – adapted and greener materials such as organic cotton, Tencel® and recycled polyester. H&M’s designers have been inspired by different shades of white.  Ironically, the H&M designers for Conscious seem to think that white is one of the most important colors this Spring.  The entire collection has a a minimalist, tailored look is combined with romantic lace, Broderie Anglaise, frills and draping.

H&M’s sustainable Conscious Collection features some white hot looks.

Look for the Conscious Collection  on sale in all H&M stores on April 14th. It is planned that the collection will be an H&M staple, that will be updated every season. What the Garden Collection was to color, Conscious is to white.