Betsey Johnson Launches Dress Collection at Macy’s

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Betsey Johnson decorating the windows at Macy's New York City

Betsey Johnson  at Macy’s New York City surrounded by her dresses (photo courtesy of Macy’s) 

How do you spell survivor in the fashion business? Well, it might just be Betsey Johnson.  After declaring bankruptcy, the designer is literally reorganizing.  She came back first with a New York Fashion Week show, and now she’s  launching a dress collection at Macy’s. I’m back!!! Doing my dress thing. Pretty and punk, sweet and sexy, always rock n’ roll, ” says Ms. Johnson. Today Ms. Johnson appeared at Macy’s Herald Square store to decorate the store windows and stir up interest in her new collection of dresses, some of which look suitable for prom.

One of Betsey's new dresses with dot print

One of Betsey’s new dresses with dot print


Macy’s describes the new Betsey Johnson dress collection as ” a whimsical line of great fitting, fun silhouettes.” The dresses have the designers trademark bold colors, playful prints and modern shapes.  Betsey Johnson’s new dresses are now available at Macy’s for the Spring/Summer 2013 season.  They are priced between $99 and $249.  The dresses are sized from 4 to 14 for Misses.  Use code TREAT for a limited time to save 10%.


Since 2008, Mary Hall has been the author of The Recessionista Blog, which is read by thousands of regular readers in over 160 countries. An internationally recognized expert on the art of the living the good life for less, she has been a commentator on local, national, and international radio and TV shows. Her advice has been featured in over 2,000 media outlets, including The New York Times, Reuters, Life & Style magazine, ABC News, NBC News and now The Huffington Post, among many others.